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SAMPLE WORK
ESG Campaign
firm:
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what: Rollout of ESG data collection solution
assets:
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ESG-specific microsite
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Thought leadership (CAIA and Chief Investment Officer)
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Explainer video
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Paid media
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Email and Linkedin campaign
results: 100 + SQLs generated within the first 2 weeks of campaign launch; 100s of impressions across all media channels



GTM Campaign for platform upgrade
firm:
what: “Let’s Be Clear” multi-channel, multi-geography campaign to highlight LP Survey campaign supporting new Investor Portal release
assets:
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E-book
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Email campaign
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Video
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In-person events (NY, London, Singapore)
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results: whitepaper downloaded over 1,100+ times (one of the highest in company history); over 300 SQLs generated; Significant earned media coverage






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